Amplitude

Product analytics platform

Amplitude is a product analytics platform that tracks user events for funnel, retention and cohort analysis. The same platform includes session replay, feature experimentation, and guides and surveys.

Starting at: from $0/mo
Priced by: Usage-based
Checked: October 19, 2026

Visit amplitude.com

Amplitude plans and pricing

Amplitude plans as published on amplitude.com, checked October 19, 2026.
Plan	Price	Key limits
Free	Free	2,000,000 events a month Unlimited seats 10,000 sessions a month Unlimited flags 1 experiment
Plus	from $0 a month	2,000,000 events a month included
Growth	Contact sales	—
Enterprise	Contact sales	—

Source: amplitude.com/pricing

Amplitude features

The cheapest Amplitude plan with each feature; "Yes" means Amplitude states it without naming a plan; a dash means its pages do not say.
Feature	Plan
Session replay	Free plan
Experiments	Free plan
Account analytics	Growth · add-on
Data retention	Plus · 2 years
SSO	Growth
Warehouse sync	Yes
Funnels	Yes
Autocapture	Yes

Strengths

Amplitude's free plan allows 2,000,000 events a month with unlimited seats.
Amplitude's free plan includes 10,000 session replays a month.

Limits

Amplitude Plus bills events beyond the 2,000,000 it includes.
Amplitude Growth and Enterprise are priced by sales.

Alternatives to Amplitude

Starting prices as each vendor's pricing page prints them. A dash means the vendor publishes none.
Tool	Starting at	Priced by
Countly	from $175/mo	Flat fee
Fullstory	Quote only	—
Heap	Quote only	—
Mixpanel	Pay as you go	Usage-based
Pendo	Quote only	—
PostHog	$0.00005/anonymous event	Per event
Statsig	$150/mo	Flat fee + usage